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Season 1

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Half-hour program on the "real-life adventure" of big business. Newsman Eric Sevareid, who served as host, described the series as neither "chamber of commerce boosterism" nor anti-establishment; rather, "an effort to report how various industrial sectors actually work."

Enterprise Season 1

October. 02,1981
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5.5
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Enterprise

1981

Half-hour program on the "real-life adventure" of big business. Newsman Eric Sevareid, who served as host, described the series as neither "chamber of commerce boosterism" nor anti-establishment; rather, "an effort to report how various industrial sectors actually work."

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Cast
Eric Sevareid
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GBH
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Enterprise Season 1 Full Episode Guide

Episode 13 - Start-Up
First Aired: December. 25,1981

John DeLorean, a former executive at General Motors, has used his fortune, reputation, expertise, and connections to produce a new sports car.

Episode 12 - The Jet Set: Boeing vs. the World
Episode 11 - One Man's Multinational
First Aired: December. 11,1981

Tom Bata, chairman of Bata Shoe, visits his company's manufacturing plants in Chile, Upper Volta, Mauritius, Sri Lanka, and Kenya.

Episode 10 - The Kyocera Experiment
First Aired: December. 04,1981

The San Diego subsidiary of Japan's fastest-growing company -- Kyoto Ceramic -- illustrates Japan's management techniques.

Episode 9 - Not by Jeans Alone
Episode 8 - Catfish Fever
First Aired: November. 20,1981

Unhappy with the unpredictability of cotton prices, many Mississippi Delta farmers are converting their hardscrabble land to catfish "farms" of 80-acre ponds.

Episode 7 - Dogfight Over New York
First Aired: November. 13,1981

One of the new airlines challenging the giants of the industry in the wake of deregulation, New York Air is followed from start-up to inaugural flight.

Episode 6 - The Making of a Package Deal
First Aired: November. 06,1981

Entertainment industries, searching for safer products with bigger returns on investments, have joined forces to create 'properties'. Witness one such property progress from inception to spinoff.

Episode 5 - Bankrupt
First Aired: October. 30,1981

Inforex was a $70 million-a-year computer firm that rode the high-tech wave to prosperity in the early 1970s. Founded in 1968, it had burst on the scene with the IKE, a television-like data entry machine that had rendered the old punchcard systems obsolete. But the company had never been able to come up with a profitable second product.

Episode 4 - Fast Horse in a Bull Market
First Aired: October. 23,1981

The bizarre preparations for an auction where millionaires bid for race horses. (Tom Gentry Farms)

Episode 3 - Gulliver's New Travels
First Aired: October. 16,1981

Examining the future of AT&T as its telephone monopoly ends and a new era of tooth-and-nail competition begins.

Episode 2 - The Colonel Comes to Japan
First Aired: October. 09,1981

Loy Weston, the American chairman of Kentucky Fried Chicken Japan, presides over 324 stores. Witness the setting up of a new outlet in northeast Tokyo.

Episode 1 - Wildcatter
First Aired: October. 02,1981

Bill Brodnax (Taurus Petroleum) drills for gas in the Cajun country of southern Louisiana. Witness how drilling is planned, financed, and carried out. In the closing moments, viewers learn alongside the wildcatter and his backers whether the well does in fact strike gas.

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